Events

Most companies have a polished design manual, but in a digital reality, a static PDF is rarely enough. How do you ensure that your brand not only looks good in print, but also lives and performs optimally across apps, web, and social media?

Dwarf and FDM invite you to a session on April 29 from 09:00–10:30 at Dwarf, Bernhard Bangs Allé 25, 2nd floor (TV). Here, we’ll explore the transformation from Corporate Visual Identity (CVI) to Digital Visual Identity (DVI), based on concrete experiences from one of Denmark’s largest membership organizations. We’ll be serving coffee, croissants, and breakfast rolls from Coffee Collective.

FDM has undergone an extensive digital transformation with the ambition of creating a scalable platform and a cohesive member experience. This has required addressing technical debt, an outdated design language, and a more traditional approach to branding.

At the event, we’ll share key insights, challenges, and results from the process - including how FDM has worked to bridge the gap between design and operations, and how you can use their learnings to future-proof your own digital identity.

We will cover:

• The journey from CVI to a digital identity
• The key decisions and challenges along the way
• What it requires organizationally and technically
• What creates real value in practice

FDM will also share their perspective on the collaboration and the process - what worked and what they learned.

The event is relevant for companies that are curious about when a visual identity needs to evolve into something that works in a digital context.

There are limited seats available. Students and other agencies are not guaranteed a spot at the event. Based on this, we reserve the right to decline participants.

Note: This event will be held in Danish.